But in 2013 something quite unexpected happened: revenues from downloads fell. And far from being a blip results for 2014 so far reveal an accelerating decline, with downloads falling a further 13% from last year.
So what’s happened? An obvious answer might be that piracy has become more commonplace. But in fact data from several European countries suggests that music piracy is declining.
Purchases down. Piracy down. Streaming up.